| Show Summary: Do you think you could start a business in a "coffee shop" office and grow it into a what is now an international organization of hundreds of independent franchise owners?
Well Steven C. Bursten did just start.
He is the founder and former president of Decorating Den Systems. Business bootstrapping is not just for those with no money. In his book "The Bootstrap Entrepreneur" and this interview Steve shares 10 "baloneyisms"
about what holds people back and his view as to why new businesses fail. His truisms run counter to much business advice you hear today.
Listen to Steven C. Bursten and his bootstrap entrepreneur strategies.
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